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SERVICEMAGIC VS. OTHER FORMS OF MARKETING

ServiceMagic brings you more customers at a lower cost than print advertising. If you advertise in the Yellow Pages, Newspaper or Direct Mail, consider this...

Yellow page advertising requires large fixed spending with no guarantee of results as well as calls from unqualified prospects
that eat up your precious time. ServiceMagic provides 100% targeted leads from homeowners looking for the work you specialize in.

Direct mail has a typical response rate of less than 1%. Why spend a fortune on direct mail with questionable results?
ServiceMagic contractors close an average of 10 - 50% of the leads they purchase.

With print advertising, you can spend a lot of time vetting unqualified callers to determine if they are serious and right for you.
ServiceMagic provides 100% targeted leads from homeowners looking for the work you specialize in.
-You pay a fixed fee with no guarantee of the phone ringing
-It's very difficult to measure your success or return on investment
-You can't adjust your advertisement quickly

With ServiceMagic, you only pay for leads from homeowners who match the type of work you do within the areas you prefer to work.

With Do-It-Yourself Internet Marketing, expenses add up quickly.  Internet marketing requires two steps ? building your web site and then driving people to it ? and both involve a financial commitment without any guaranteed results.  In fact, Internet advertising often requires you to pay a fee each time someone clicks on your Internet listing regardless of whether or not they contact you. With ServiceMagic, we create your Web page and manage all your Internet advertising. You avoid all the up-front costs and pay only when a customer contacts you!


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